Please excuse us, we're making some
site renovations and service updates. 
Thanks and please come again.

Search Engine Optimized Web Content Development

The web is the new standard by which businesses communicate to the world.  The days of corporations talking at their audiences have been supplanted by open, interactive and multimedia communications flourishing on corporate and personal blogs, YouTube and an array of social networking sites, like MySpace, Facebook, LinkedIn, and Twitter.

Understanding the importance of Search Engine Optimization as it relates to you or your business's searchability on Google, Yahoo or other search engines is critical to your marketing strategy.  

What is Search Engine Optimization?

According to Wikipedia, Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of searches, including image search, local search, and industry-specific vertical search engines.

As a certified SEO specialist, Lisa Kaslyn can assist you in developing or refining your content so that it serves both your readers and the search engines.  Content is still king...getting visitors to your site is only the first act, keeping them there for the finale is what translates clicks into sales.

Kashen Communications' SEO Services

Kashen Communications offers a full-range of SEO content development that is sharp, informative and focuses on your business strengths, including:

• Website Content Development
  Good copy comes from a solid understanding of a business or industry.  We research your topic and interview sources to deliver interesting and informative content that is search engine-friendly.
• Article Writing
  Theme and trend focused articles for syndication across the Internet with links back to your web site. Embedded links are among the key elements of an effective SEO campaign
• Optimized Press Releases
  Reaches thousands of web-based media and news aggregators to increase links back to your website, as well as building your search engine credibility.

Call us for a consultation, 845.225.7571.